Children should be children. Kid's Concept believes that we should simplify life and spread joy. Kid's Concept has designed a range of beautiful toys to do just that, whilst fitting with your home and style. All toys are designed by Kid's Concept with a focus on function and style.
Quality, safety and responsibility are the most important guidelines for all involved, naturally along with an environmental commitment. Kid's Concept makes strict demands on the manufacturers of their toys and they always put the safety of children first. Toys must be safe, sturdy and secure to play with. They are made to be inherited from big sisters to little brothers and onto the next generation.